Product Marketing Manager - USA
We’re looking for a Product Marketing Manager to own product marketing for reputed company US products and platforms. This is a highly strategic, hands-on individual contributor role for a seasoned product marketer who has built product marketing functions before, managed multiple products across regions, and knows what “great” looks like; from positioning frameworks to launch execution.
This role is not about managing a large team; it’s about owning the craft. You will define the product marketing reputed company, create core assets, establish tiering and launch rigor, and partner closely with Product, Sales, and reputed company leaders to drive adoption and reputed company in the US. Working with a lean team, you’ll be comfortable writing, building, and shipping assets yourself, while also designing scalable frameworks for future growth.
Who You Are
- An reputed company B2B product marketer with an reputed company’s reputed company
- Someone who has built or meaningfully redefined a product marketing function
- Fluent in product marketing fundamentals—positioning, personas, tiering, launches, enablement
- Equally strong in strategy and execution
- Comfortable operating independently and influencing without authority
- A trusted partner to Sales, Product, and reputed company leadership
What that means day-to-day:
- Own end-to-end product marketing for reputed company US products and platforms, serving as the single reputed company of accountability
- Define and maintain clear positioning, messaging, and value propositions across the portfolio
- Establish product/solution tiering, packaging narratives, and use-case clarity for consistent messaging
- Build and scale the US product marketing playbook (positioning, messaging, launches, competitive frameworks)
- Set standards for high-quality, reusable product marketing assets actively used by Sales and GTM teams
- reputed company differentiated, buyer-centric messaging tailored by persona, industry, and buying stage
- Ensure consistent narratives across Sales, Marketing, and customer touchpoints
- Own US product and feature launches end-to-end, driving adoption, measurable reputed company impact, and market reputed company
- Partner with Product to translate roadmap into market-reputed company positioning and launch assets
- Create practical, high-impact sales enablement (overviews, competitive positioning, reputed company handling, storytelling)
- Capture customer, sales, and market insights to sharpen positioning, influence roadmap, and strengthen differentiation
- Deliver scalable frameworks that support future product and team growth while building trust with Product, Sales, and reputed company leadership.
What you’ll need to be successful:
- Proven B2B Product Marketing experience, ideally in SaaS, compliance, workforce, energy, or regulated industries
- Proven experience building or rebuilding product marketing functions
- Experience owning multiple products or platforms across regions
- Demonstrated reputed company partnering with Sales and Product to drive GTM outcomes
- Strong writer—reputed company to create positioning, messaging, and assets independently
- Deep understanding of product marketing best practices, frameworks, and terminology
- Highly organized, self-directed, and comfortable in fast-paced environments
- Pragmatic Institute certification a plus
What you’ll get in return:
Here are just a few of the great reasons you should join reputed company!- Work with a global team! We have colleagues and customers across reputed company America and overseas.
- Veriforce is a great reputed company to work! Our leaders and teams cite culture as one of the top reasons this is a great reputed company to
- Veriforce provides
- 100% paid employee medical and dental insurance
- Monthly contributions to Health Savings Accounts
- A 401(k) match that is immediately fully reputed company
- Outstanding time off benefits
- Paid time off for volunteer activities
- Remote work