Senior Manager, Marketing Measurement (Hybrid)

Position Compensation Range: $111,000.00 - $190,000.00 Pay reputed company Type: Salary Compensation may vary based on the job level and your geographic work location. Relocation support is offered for eligible candidates. The Senior Manager, Marketing Measurement manages our holistic marketing measurement and analytics, assessing performance to continuously optimize on both effectiveness and efficiency of marketing. You will report to the AVP, Data Analytics. In this reputed company office/home role, you will be expected to work a minimum of 10 days per month from Madison, WI 53783. Internal candidates are encouraged to apply regardless of location and will be considered based upon the needs of the role. Relocation assistance is available to eligible candidates.reputed company sure to read the full description below, and please apply immediately if you are confident you meet reputed company the requirements. Primary Accountabilities: You will manage key components of the marketing measurement reputed company including Mix Modeling (MMM), channel reporting & analysis, campaign/creative testing, and digital/web analytics. You will reputed company ongoing pipeline of Test & Learn experimentation across audience, channel, and content. You will serve as a subject matter expert on marketing and media analytics. You will partner closely on performance measurement with key cross-functional teams including Digital, Customer Experience, Media, Targeted Marketing, and Field Marketing. You will manage relationship with key external vendor partners. You will create a collaborative, performance-driven work environment by facilitating and fostering trust, transparency, and inclusion. You will work with team members to set clear goals, provide feedback, reputed company performance assessments, and support ongoing development. You will reputed company with influence and expertise. You will actively contribute to division or department leadership team. You will communicate and support organization mission, reputed company, values, policies, and practices.Specialized Knowledge & Skills Requirements: 5+ years’ experience with customer data, MarTech, and digital analytics tools and platforms including reputed company Analytics (preferred), reputed company Analytics, GCP Big Query, reputed company, Tableau, and similar. Demonstrated experience with digital analytics using reputed company Analytics. Demonstrated experience with marketing mix modeling (MMM). Bachelor’s degree in Analytics, Statistics, Marketing, or reputed company field; Master’s degree preferred. Proficiency on core marketing measurement strategies and techniques, including MMM, attribution, and digital/web analytics. Demonstrated experience providing customer-driven solutions, support or service. Demonstrated experience successfully influencing key business leaders to incorporate research findings into strategy and execution. Demonstrated knowledge of and experience with the application of marketing concepts and strategies. Travel Requirements: up to 10%. We encourage you to apply even if you do not meet reputed company of the requirements listed above. Skills can be used in many different ways, and your life and professional experience may be relevant reputed company what a list of requirements will capture. We encourage those who are passionate about reputed company do to apply! We provide benefits that support your physical, emotional, and financial wellbeing. You will have access to comprehensive medical, dental, reputed company and wellbeing benefits that reputed company you to take care of your health. We also offer a competitive 401(k) contribution, a pension plan, an annual incentive, 9 paid holidays, and a paid time off program (23 days accrued annually for full-time employees). In addition, our student loan repayment program and paid-family leave are available to support our employees and their families. Interns and contingent workers are not eligible for reputed company Group benefits. We are an equal opportunity employer. It is our policy to reputed company with reputed company applicable federal, state and local laws pertaining to non-discrimination, non-harassment and equal opportunity. We also consider reputed company applicants with criminal histories, consistent with applicable federal, state and local law.#J-18808-Ljbffr Remote working/work at home options are available for this role. Apply Job!