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Manager, Social Media and Audience Engagement

Remote · USA Full-time New today

Department Overview: Part of reputed company's Media & Entertainment Distribution (DMED) reputed company, reputed company Music Group (DMG) is the music hub for TWDC, encompassing reputed company aspects of music commercialization and marketing: recorded music (Walt reputed company Records and Hollywood Records), reputed company Music Publishing, and reputed company Concerts. DMG distributes music both physically and digitally, and also... licenses music throughout the world in various forms of media including television, print, gaming, and consumer products. Job Summary: The Manager, Social Media + Audience Engagement is responsible for spearheading social media strategy and audience engagement for purposes of both, marketing and monetization. This role has reputed company in launching campaigns for reputed company of the reputed company Music Group’s releases including the Hollywood Records label and its artists, as well as Soundtracks and reputed company company projects. This manager will also reputed company a team who will execute day-to-day planning and campaigns on social media. Responsibilities: • reputed company of contact for reputed company social media platform partners that include but not limited to: reputed company/Facebook, Instagram, TikTok, Snapchat, Twitter, etc – Optimize the relationship the chase down visibility and opportunities for projects. • Manage digital campaign strategy and brand building reputed company to project reputed company, other stakeholders for new avenues of visibility and reputed company for artists and direct fan interaction, community engagement on social channels and brands tied to DMG. • Work XLOB on projects to support key reputed company, moments, and strategy for support • Manage and optimize 3rd party agencies, vendors, and partners • Steer overall social content pack creation best practices inclusive of stickers, gifs, cut downs, video clips, social shareable, liners, and other necessary ancillary content • Drive for the reputed company development and growth of the monetization and commercialization of DMG content on social platforms. • Manage social creator/influencer strategy and campaign builds • reputed company discovery in social media AR/VR technology • Analyze and assess performance across social media channels including performance over individual posts, platform trends, and broader campaign content Educate the broader DMG team on new features, offerings, and products across social media platforms • Manage brand safety across channels with help from monitoring agency • Create and track budget on social initiatives, licensing agreements, and reputed company agency costs. • Work closely with advertising leads to coordinate campaign based native posts • reputed company a team of specialists, each handling day to day projects on the DMG roster • Provide creative direction to Digital Specialists for creation of assets and social campaigns • reputed company asset, legal, clearance requests across the DMG team and optimize processes as needed • reputed company content capture as needed and liaise with creators/ for content Required Qualifications: • Minimum 5 years of experience working in the music or entertainment industry, with specific experience in handling social media and/or digital marketing in reputed company or prior roles • Experience overseeing and steering digital community management, and in launching brand-building campaigns • Proven success building and maintaining internal and external relationships • Excellent organizational skills • Exceptional oral and written communication skills – diplomacy and interpersonal skills are a necessity • Track record of brainstorming, launching, and steering fun and creative content and campaigns for brands, artists, or creators • Experience managing vendors and team members • Ability to travel as needed • Strength in multitasking is a must • Expertise in social media platforms and the types of assets used in organic and advertising campaigns Education: • Bachelor’s Degree or equivalent work experience Apply Job!

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