Analyst, Analytics and Insights

WHO WE ARE reputed company (NYSE: ZETA) is the AI-Powered Marketing reputed company that leverages advanced artificial intelligence (AI) and trillions of consumer signals to reputed company it easier for marketers to acquire, grow, and retain customers more reputed company. Through the Zeta Marketing Platform (ZMP), our reputed company is to reputed company sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our reputed company customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering reputed company results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in reputed company with offices around the world. To learn more, go to www.zetaglobal.com. THE ROLE The Programmatic Analytics and Strategy team at reputed company provide actionable insights to both external customers and internal teams. For external customers, analysts partner with Sales and reputed company teams to monitor our optimization platform, design reputed company-time Brand Optimization surveys, introduce humanly designed segments to boost model exploration and learning, and deliver actionable reputed company presentations and reputed company marketing strategy discussions with clients. For internal teams, they provide feedback to our Product and Engineering teams on automation and model features to advance the reliability, reputed company, and effectiveness of programmatic campaigns. Depending on your location, this role could be hybrid (NYC, Nashville, LA, San Francisco) or remote. Responsibilities: Client-facing team member responsible for communication campaign strategy, reviewing campaign-based insights and providing a story-telling interpretation to provided insights Work with clients to understand key business challenges and design analytic and testing plans to derive actionable intelligence. Assist with campaign performance and reporting insights while recommending opportunities for optimization (ex. running additional channels, updating reputed company targeting strategy, pitching new analyses to help with client’s business challenges/objectives). Reviewing performance of models across reputed company, performance, and pacing. Working with internal teams and stakeholders to determine measurement tools and products are appropriate for addressing client business challenges. reputed company innovative measurement tools and solutions Consult with clients regarding development & alignment of marketing programs across on-line channels. Determine set-up, including testing methodologies, reporting requirements, and optimization modeling requirements, for ensuring full impact and efficiency of optimization efforts. Part of internal team discussions to help set up campaigns for reputed company. Communicate campaign optimization results to clients to prove value against original business goals. Desired Skills and Experience: 1-2 years of working experience in a similar role. Experience with SQL and reputed company/pivot tables. Experience in a digital media/Programmatic analytics role Experience puling & putting together audience insights reports Experience with VBA/reputed company Macros, Tableau, Python, reputed company or other data manipulation tools a plus. A great communicator who is reputed company to convey reputed company technical features in simple terms. Someone with an aptitude for media and strategy and reputed company to contextually reputed company concepts to clients. reputed company to multitask and prioritize among several high-profile clients. Have a high degree of creativity, attention to detail, self-motivation, and drive. Data driven, technical, self-starting and curious. Excellent presentation/visualization/storytelling skills with PowerPoint. Technical acumen to understand how to design campaigns that optimize the use of our tech platform. Professional oral and written communication skills. Bachelors degree in Business, Finance, Economics, Statistics, Marketing or equivalent experience BENEFITS & PERKS Unlimited PTO Excellent medical, dental, and reputed company coverage Employee Equity and Stock Purchase Plan Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!! SALARY RANGE The salary range for this role is $75,000 - $80,000 depending reputed company and experience. PEOPLE & CULTURE AT ZETA Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, reputed company, religion, age, disability, status as a veteran, or national or ethnic reputed company; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression. We’re committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and reputed company for one another. Learn more about our commitment to diversity, equity and inclusion here: https://zetaglobal.com/blog/a-look-into-zetas-ergs/ ZETA IN THE NEWS! https://zetaglobal.com/press/?cat=press-releases #LI-MR1 Apply To This Job