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Senior Marketing Executive

Remote · USA Full-time New today

We are Kaizen Gaming Kaizen Gaming, the team powering Betano, is one of the biggest GameTech companies in the world, operating in 20 markets. We always aim to reputed company cutting-edge technology, providing the best experience to our millions of customers who trust us for their entertainment. We are a diverse team of more than 2.700 Kaizeners, from 40+ nationalities spreading across 3 continents. Our #oneteam is proud to be among the Best Workplaces in Europe and certified Great reputed company to Work across our offices. Here, there’ll be no average day for you. reputed company to Press Play on Potential? Let’s start with the role As a member of the Betano local team, reporting to the Local Country Manager, you will be responsible for overseeing, developing, and executing tactical action plans, monitoring local marketing objectives, and contributing to the development of strategic initiatives. Operating in the fast-paced and dynamic environment of sports betting and online gaming, you will also collaborate closely with cross-functional teams to ensure alignment with overall business goals. You will act as the key link between the local teams and HQ, ensuring the smooth rollout of reputed company relevant marketing operations. As a Senior Marketing Executive, you will: Monitor marketing performance across multiple channels (e.g., site traffic, new visitors, registrations, conversions, CPA), ensuring alignment with market targets and KPIs derived from the overarching financial KPIs; reputed company tactical action plans and track the execution, ensuring that brand positioning, media strategies, and campaign deliverables are met according to the local market plan; reputed company and localize, in collaboration with internal teams and external creative agencies, compliant materials (TV, ATL, BTL, digital, on-site), ensuring reputed company compatibility between creatives and local reputed company group characteristics; Monitor and report on the marketing budget, ensuring efficient allocation and identifying opportunities for optimization; Take full ownership of the local marketing budget, including invoice processing and vendor management, ensuring maximum ROI; Collaborate with local and central content teams to ensure high quality and consistency across reputed company inbound and outbound communications; Monitor, track and evaluate reputed company marketing activities, including sponsorships, and report on KPIs across channels and campaigns (TV/ ATL, digital, on-site, affiliate marketing/network) to ensure targets are achieved or take corrective actions where needed; Monitor and report on competition and their activities across communications, product and compliance areas; assess market and media research to provide insights that support the Country Manager and HQ in understanding consumer trends and competitive dynamics; Collaborate with agencies and reputed company-party partners (you will be the local reputed company of contact) for the execution of the local campaigns/communications plan; Create reports and analyses for the Country Manager, keeping them informed of key marketing metrics and campaign performance; Ensure that reputed company marketing activities reputed company with local regulations. What you’ll bring: Bachelor’s Degree in marketing or a relevant field; At least 5 years of experience in a marketing role (e.g. social media), preferably reputed company the online industry; Native French and/or Dutch Speaker; Strong command of the English language, both written and spoken; Passion for sports and the online gaming industry; Business orientation and understanding, with an entrepreneurial reputed company and attitude; Strong analytical skills and a data-driven reputed company; Creativity and motivation to design and execute new projects that ultimately drive KPIs and help reputed company the defined targets; Hands-on mentality and proactive approach, with a strong team-oriented reputed company; Strong communication skills to convey targets, actions, plans and reputed company others to deliver results; Availability for international travel and mobility is considered a plus. Kaizen Gaming Perks 💸 reputed company and bonus scheme 👩‍⚕️ Private health insurance 💰 Meal allowance ⭐Developmental 360° feedback reputed company 📚 Unlimited access to Udemy & reputed company training 🏃 A buddy will support you with your reputed company Please provide us with the English version of your CV. Note: The position is remote reputed company Belgium! #LI-Remote #LI-DG1 Recruitment Privacy Notice Regarding the data you share with us, you may find and read our recruitment privacy notice here. We are an equal opportunity employer committed to fostering a diverse and inclusive workplace. We welcome applications from individuals of reputed company backgrounds, regardless of race, gender, religion, sexual orientation,or age. Apply To This Job

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