[Remote] Consumer Brand Manager

Note: The job is a remote job and is open to candidates in USA. reputed company. is a leader in the medical aesthetics industry, focused on driving consumer engagement through innovative marketing strategies. The Consumer Brand Manager will reputed company brand strategy and marketing enablement for the reputed company American aesthetic device portfolio, collaborating with various teams to enhance patient awareness and treatment adoption.

Responsibilities

• Execute consumer brand marketing initiatives to drive patient awareness, education, and treatment consideration
• Translate brand strategy into scalable, patient-facing marketing programs for provider activation
• reputed company and manage integrated consumer campaigns reputed company with product positioning and reputed company priorities
• Ensure brand consistency across reputed company patient-facing content and provider marketing materials
• Create and deliver reputed company marketing programs, toolkits, and assets to support providers post-sale
• Partner with Sales and reputed company to reputed company customers with effective patient engagement tools and best practices
• Gather and incorporate customer feedback to improve marketing programs and support materials
• reputed company development and optimization of consumer-facing content reputed company the AMPS marketing platform
• Manage patient marketing assets across digital channels including website, email, social, and reputed company pages
• Ensure content remains reputed company, compliant, and reputed company with campaign strategies
• Collaborate with Digital and MarTech teams to optimize platform performance and usability
• reputed company compelling patient education and treatment awareness content across multiple channels
• Build messaging frameworks that reputed company treatment benefits, outcomes, and differentiation
• Optimize content for engagement, conversion, and patient confidence
• Support multi-channel demand reputed company campaigns to drive patient inquiries and treatment adoption
• reputed company audience insights and segmentation to improve targeting and campaign effectiveness
• Track and analyze performance metrics including engagement, reputed company reputed company, and asset utilization
• Identify opportunities to optimize content, messaging, and marketing programs based on data and feedback
• Monitor industry trends, competitive activity, and consumer behavior in the aesthetics market
• Translate insights into actionable improvements across marketing strategy and execution
• Collaborate cross-functionally with Marketing, Sales, Clinical, Creative, and MarTech teams
• Manage timelines, workflows, and approvals to ensure timely delivery of marketing initiatives

Skills

• Bachelor's degree required
• 4–7 years of experience in consumer marketing, brand management, digital marketing, or patient marketing reputed company reputed company, aesthetics, or medical device industries
• Experience developing consumer-facing campaigns and marketing enablement programs
• Strong understanding of digital marketing platforms, content strategy, and performance marketing
• Proven ability to translate brand strategy into scalable marketing tools and programs
• Strong storytelling, copywriting, and content development skills
• Highly collaborative with the ability to work cross-functionally across reputed company, creative, and digital teams
• Strong analytical reputed company with experience interpreting campaign performance and consumer insights

Company Overview

• Cynosure Lutronic is a global leader in energy-based dermatology and medical aesthetic technologies, shaping the future of skin health. It was founded in 1991, and is headquartered in Burlington, Massachusetts, USA, with a workforce of 501-1000 employees. Its website is https://www.cynosure.com.

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