[Remote] Growth Strategy Lead

Note: The job is a remote job and is open to candidates in USA. Hatch is a company dedicated to helping people build better sleep habits through innovative products. They are seeking a Growth Strategy Lead to partner with their marketing and executive leadership team, focusing on identifying and acting on growth opportunities across various channels.

Responsibilities

• Get up to speed on Hatch’s business, including growth strategy, channel mix, customer segments, and key performance drivers
• Build a clear view of current performance across marketing, web, and retail, identifying the most critical gaps and areas of opportunity
• Partner with marketing, product, and analytics to understand how data is structured and where key blind spots exist
• Surface and prioritize 3-4 high-impact opportunities or risks, with clear hypotheses and initial recommendations to guide near-term focus
• Regularly synthesize inputs across marketing channels, retail, DTC, and market signals to identify the most important growth opportunities and risks
• Partner with channel owners (paid social, PPC, influencer, creative, web) to shape test plans, size opportunities, and prioritize initiatives
• Translate complex or incomplete data into clear narratives that help leadership make informed decisions
• Establish a consistent cadence of insight sharing, helping teams and leadership stay focused on what matters most
• Play a central role in shaping Hatch’s growth strategy, contributing to annual planning and long-term investment decisions
• Identify step-change opportunities across channels, customer segments, and new growth levers
• Serve as a trusted thought partner to marketing and executive leadership, bringing clarity to ambiguous or high-stakes questions
• Consistently improve marketing efficiency and business performance through strong prioritization and strategic recommendations

Skills

• 6+ years of experience in growth marketing strategy, business strategy, or similar roles within high-growth consumer or e-commerce environments
• Strong ability to work with data and synthesize it into clear, actionable insights and recommendations; comfortable using tools like SQL, Excel/Sheets, and BI platforms with a focus on interpretation over reporting
• Proven track record of influencing cross-functional teams and executive leadership with clear thinking, strong judgment, and compelling communication
• Comfortable stepping into ambiguous or high-pressure situations to assess performance issues, identify root causes, and recommend clear next steps
• Deep understanding of marketing growth levers, including channel mix, audience expansion, and conversion optimization
• Experience designing and evaluating experiments across marketing and web channels
• Excellent communication skills, with the ability to tell clear, compelling stories that drive alignment and action
• High curiosity and strong business judgment, with a focus on identifying what matters most
• Experience in management consulting, business operations, or strategic growth roles strongly preferred

Benefits

• 100% paid medical, dental, and vision insurance for employees (80% for dependents, including domestic partners)
• Meaningful equity —you’re an owner here
• 401(k) match (no vesting schedule!)
• 16 weeks of fully paid parental leave
• 16 free therapy sessions (for you + one other adult in your life)
• Financial support for family planning
• Remote office + monthly internet reimbursement
• Friends & family discounts on Hatch products
• Exclusive discounts on travel, entertainment, and top retail brands
• And so many more spontaneous perks!

Company Overview