Media Buyer
The Media Buyer, reporting to our Senior Media Buyer in the Growth department, will join our skilled and data-driven team of media buyers and advertising specialists, focusing on purchasing media for TikTok, Pinterest, Snapchat, and emerging platforms. This individual will work collaboratively on planning advertising strategies, determining KPIs, monitoring and analyzing ad performance data, and proving ROI across channels. This is a full-time (40h/week), salaried, remote position with a compensation range of MXN $30,000 to $35,000 per month.
Responsibilities
Manage media buying for TikTok, Pinterest, Snapchat, and up-and-coming additional channels. Partner with the Sr. Media Buyer and Creative Strategist for planning and creative development of ads. Track and analyze ad data, focusing on metrics around efficiency and performance, including ROI, CPA, and conversions. Develop and share reporting to enable actionable insights and ongoing optimization of ad placement and targeting across channels. Oversee the execution of relevant campaigns, including setting goals and KPIs, audience planning, and media selection. Work with Brand, UGC, and Video Editing teams to ensure alignment with best practices, new trends, and brand voice in all ad content. Communicate with internal team members and external tech partners for timely updates, information sharing, and planning. Adhere to relevant merchant and other compliance guidelines. Some travel (Apply To This Job