Salesforce & Omnichannel Data Analytics Lead (m/f/d)

Salesforce & Omnichannel Data Analytics Lead (m/f/d) Are you ready to take on a challenge where your expertise in data analytics, omnichannel performance, CRM, and digital campaigns can make a real impact? Great! We are looking for a Salesforce & Omnichannel Data Analytics Lead (m/f/d) to join our commercial team and help turn data into actionable insights. This position can be based in either Switzerland or Germany and offers a fully remote setup for candidates located in these countries. Your responsibilities include: Integrate, validate and analyze data from CRM, digital platforms and other sources to create a unified and actionable view of customer activities Define, standardize and monitor KPIs across CRM and digital platforms to ensure transparency, alignment and action Develop, automate and maintain omnichannel and sales force effectiveness dashboards, and deliver campaign and engagement performance metrics across brands and geographies to assess performance and identify improvement areas Conduct ad-hoc deep dives and root cause analyses to support tactical decision-making and strategic planning across markets and products Ensure data quality, consistency and structure across internal and external sources Act as the senior point of contact for all analytics topics related to field force, digital and omnichannel performance About you – your qualifications Master’s degree in Data Science, Business Analytics or a related field Proven experience in omnichannel engagement analytics, digital campaigns, CRM metrics, field force performance and social media data analysis Experience in the pharmaceutical, biotech or medical device industry is an advantage Proficiency in reporting and visualization tools such as Power BI and working knowledge of Python for data analysis, automation and advanced analytics Advanced knowledge of CRM systems such as Veeva and Salesforce as well as marketing platforms (Marketing Cloud) and Google Analytic Strong understanding of database structures with the ability to integrate, extract, analyze and interpret data, build dashboards from scratch and automate scalable reporting Fluency in English, German is a plus We kindly request that headhunters or recruitment agencies refrain from contacting us regarding this position. Caught your interest? Join a passionate, mission-driven global biotech committed to protecting lives. At Bavarian Nordic, you’ll find a collaborative culture, flexible work environment, and opportunities for ongoing professional development and growth. Bavarian Nordic is a global vaccine company with a mission to improve health and save lives through innovative vaccines. We are a preferred supplier of mpox and smallpox vaccines to governments to enhance public health preparedness and have a leading portfolio of travel vaccines. We are headquartered in Denmark and have manufacturing, research, and sales offices across Europe and North America. Bavarian Nordic is an Equal Opportunity Employer. All qualified applications will receive consideration for employment and will not be discriminated against based on race, color, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status. For more information, visit www.bavarian-nordic.com #LI-MO1 Apply To This Job