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Email Copywriter for Property Owner Campaigns

Remote · USA Full-time New today

Hi, I’m looking for an experienced copywriter specialised in high-converting email marketing for the short-term rental / property management industry. We manage premium holiday rentals across the Algarve through [Universe Holidays](https://universeholidays.pt?utm_source=chatgpt.com) and we already have a large database of property owners with active short-term rental licences (we already have their names and email addresses). The objective is to create:

  • Cold email sequences
  • Warm follow-up emails
  • Pain-point driven emails focused on poor management, low revenue, bad guest experience, lack of communication, and operational stress for owners
  • High-converting CTAs leading to our landing page

The emails must feel premium, trustworthy and sophisticated — aimed mainly at:

  • Portuguese property owners (around 70%)
  • International owners in the Algarve (around 30%)

Important:

  • We are not looking for generic AI-style copy
  • We want psychologically strong copy focused on conversions and lead generation
  • Experience in real estate, Airbnb/property management, hospitality or luxury services is highly preferred
  • Understanding of direct response marketing is a big plus

Industry references for tone/positioning:

  • [HostnFly](https://hostnfly.com?utm_source=chatgpt.com)
  • [Houst](https://www.houst.com?utm_source=chatgpt.com)
  • [The UpperKey](https://www.theupperkey.com?utm_source=chatgpt.com)

Initial scope:

  • 2 to 6 emails
  • Potential long-term collaboration for:
  • Landing pages
  • Website copy
  • Letters
  • Owner presentations
  • Funnel optimisation

Please send:

  • Relevant portfolio/examples
  • Experience with conversion-focused email campaigns
  • Estimated pricing
  • Expected turnaround time

Looking for someone results-oriented and easy to work with long term. Apply tot his job Apply To this Job

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