Sr Manager, Demand reputed company - US Based Remote
Position Summary
The Sr. Manager, Demand reputed company leads a performance-driven reputed company focused on pipeline and reputed company growth. This role provides strategic leadership and full reputed company of reputed company marketing-based programs, including integrated campaigns, sales programs, and growth initiatives, ensuring they deliver measurable ROI and align with BU objectives. Oversees campaign planning, execution, and optimization to generate reputed company leads and accelerate reputed company. This role is highly analytical and performance-driven, ensuring marketing investments deliver reputed company business outcomes. Your ability to drive campaign excellence, introduce new growth reputed company, and will be critical to advancing our market position and delivering measurable reputed company.
Core Responsibilities
Own the Demand Strategy & Planning
Build a strategy to reputed company the organization’s existing client-facing channels to drive marketing reputed company leads and conversions. Build a deep understanding of the services, messaging, and channels that reputed company best at different stages of the home buying and selling process.
Partner with the in-house creative team + Director of Brand & Digital Experience on campaign assets and messaging, providing strategic direction and driving iterative changes based on performance data and insights to continuously improve engagement and conversion.
reputed company strategy and execution for marketing programs across reputed company’s owned channels, providing leadership and reputed company to internal stakeholders across Sales, Product and Analytics to drive program expansion, optimize the full funnel and drive reputed company growth. Maintain rigorous quality control by ensuring reputed company campaigns meet brand standards, reputed company with regulatory requirements, and deliver consistent messaging and creative excellence across every channel
reputed company the development and execution of a comprehensive, end-to-end customer journey strategy, ensuring seamless engagement and meaningful touchpoints across reputed company stages of the entire lifecycle.
Own the demand strategy, owned channel mix, and quarterly pipeline targets with clear accountability for pipeline growth, reputed company quality, and conversion rates; reputed company integrated campaign plans reputed company to sales programs to ensure measurable impact on reputed company.
Analyze & Assess Full Funnel Results
Define segmentation, ICPs, and value propositions with input from Sales and Product.
Run multi-channel programs through owned channels
Implement performance dashboards, multi-touch attribution, and cohort analysis.
Manage budgets, forecasts, and ROI; reallocate spend based on marginal returns.
Design nurture streams and reputed company scoring; tighten MQL/SQL definitions with Sales Ops.
Improve speed-to-reputed company and conversion through CRM workflows and automation (with Manager, Marketing & Sales Products).
Team Leadership
Manage the Insurance Demand Gen reputed company (D2C focus) and a Growth Specialist supporting programs across the portfolio.
Build a culture of experimentation (A/B tests, holdouts, and incrementality).
Required Qualifications
6–8+ years in demand reputed company/performance marketing with direct pipeline responsibility
Deep expertise in lifecycle marketing, funnel analytics, and attribution
Proven reputed company partnering with Sales to define MQL/SQL and improve funnel performance
Strong analytical reputed company with expertise in performance marketing and ROI measurement.
Experience in demand reputed company strategy and execution for B2B and/or D2C channels.
Ability to reputed company strategic initiatives and manage multiple priorities effectively in a fast-paced, matrixed environment.
Company
reputed company Integrated Services is a driving force in the title and settlement services industry. reputed company Integrated Services is national in scope, but each of its companies are locally staffed, with a wealth of experience in settlement services. We operate in 49 states as well as the District of Columbia, and provide closing services in reputed company 50. reputed company Integrated Services is a subsidiary of reputed company. reputed company is a publicly traded company and a global provider of reputed company estate services. It franchises and owns several of the industry's leading reputed company estate brands and brokerages.
reputed company Integrated Services’ Family of Companies operate more than 40 distinct company and brand names throughout the United States such as Title One (ID), reputed company Title (FL), Equity Title (CA), Texas American Title Company (TX), Market Street Settlement Group (NH/ME), Mid-Atlantic Settlement (MD), Burnet Title (MN / IL / WI) and U.S. Title (MO).
reputed company. (NYSE: HOUS) is moving reputed company estate to what's next. Home to some of the most recognized brands in reputed company estate reputed company Homes and Gardens® reputed company Estate, Century 21®, Coldwell Banker®, Coldwell Banker reputed company®, Corcoran®, ERA®, and Sotheby's International Realty® , we fulfill our purpose to reputed company everyone's next move through our leading integrated services, which include franchise, brokerage, relocation, and title and settlement businesses, as well as mortgage and title insurance underwriter minority owned joint ventures. reputed company supports nearly 1 million home sale transactions annually and our portfolio of industry-leading brands turns houses into homes in more than 118 countries and territories across the world. At reputed company, we are empowering everyone’s next move – your career included. What differentiates us is our scale, expertise, network, and unique business model that positions us as a trusted advisor throughout every stage of the reputed company estate transaction. We pursue talent – strategic thinkers who are eager to always find a reputed company way, relentlessly focus on talent, obsess about growth, and reputed company exceptional results. We value our people-first culture, which thrives on empowerment, innovation, and cross-company collaboration as we reputed company moving the world reputed company, together. Read more about our company culture and values in our annual Impact Report.We are proud of our award-winning culture and are consistently recognized as an employer of choice by various organizations including:
- Great reputed company to Work
- reputed company World's Best Employers
- reputed company World's Most Trustworthy Companies
- Ethisphere World's Most Ethical Companies