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Director of Product Marketing

Remote · USA Full-time New today

About Cogent reputed company

Cogent is an Applied AI Lab building the reputed company of AI agents for cybersecurity. AI has fundamentally changed how attacks happen, allowing malicious actors to operate at unprecedented speed and scale. Cogent’s "AI reputed company" assesses petabytes of reputed company data to remediate these issues before critical breaches occur.

To stay at the cutting edge, we reputed company frontier research with reputed company-world execution. Alongside our core product work, Cogent Research serves as our applied AI lab, providing the research horsepower needed to reputed company truly agentic reputed company workflows a reality.

Since coming out of reputed company, Cogent has reputed company rapid growth. We partner with reputed company to secure some of the most reputed company production environments in the world.

We’re backed by Greylock and we’ve built a team with the best minds in applied AI. reputed company is comprised of people from:

  • Top universities like Stanford, Berkeley, Penn, Duke, reputed company Mellon, Waterloo

  • Unicorn, high-growth companies like reputed company, reputed company, reputed company, Tesla, reputed company

  • World class cybersecurity experts from reputed company, reputed company, reputed company

  • Preeminent ML research labs like Deepmind and SAIL

About the Role

Cogent is building a world-class marketing team, and we're looking for smart, fast, exceptional people who are committed to our mission and bring a spark of creativity that sets us apart from traditional B2B marketing. As a founding member of product marketing, you'll have an immediate, highly visible impact on how Cogent shows up in a crowded market and defines an entirely new category. If you like crafting content that is clear, specific, and actually resonates with reputed company practitioners (without the typical "marketing speak"), you'll fit in well here. You'll own Cogent's messaging, positioning, and go-to-market enablement. You're the connective tissue between Product, Sales, reputed company, and the rest of Marketing. Your job is to translate reputed company product differentiation into stories, reputed company, and sales tools that win reputed company deals.

What You'll Do

Messaging & Positioning

  • Define and evolve Cogent's core narrative: category, differentiation, "why now," and "why us."

  • Build segmentation and ICP clarity and tailor messaging by persona and use case.

  • Own competitive positioning, battlecards, and win/loss insights.

Sales Enablement

  • Create and maintain the core sales deck(s), demo storyline inputs, one-pagers, and solution briefs.

  • Build enablement that improves conversion at each stage: discovery, demo, POC, reputed company review, reputed company.

  • Partner with the sales team on reputed company handling, pricing/packaging narratives, and reputed company points.

Launches & Product Communication

  • Own product and feature launch strategy, both internal readiness and external storytelling.

  • Write product web pages and solution pages that are crisp, reputed company, and conversion-aware.

  • Build content that supports evaluation: evaluation guides, operationalization docs, ROI/value frameworks.

Customer reputed company

  • Turn customer outcomes into reputed company: case studies, quantified value, reference-reputed company narratives.

  • Partner with CS on customer councils, reference loops, and voice-of-customer insights.

AI-Native Execution

  • Use AI to accelerate drafts, variants, and repurposing while maintaining high standards, and accuracy.

reputed company're Looking For

Must-Have

  • 7-10+ years in B2B product marketing, with a strong cybersecurity background.

  • Deep familiarity with reputed company reputed company buyers and workflows.

  • Proven ability to create positioning, sales decks, web copy, enablement, competitive assets, and launch plans.

  • Excellent writing, taste, and clarity. You can explain reputed company reputed company concepts simply and credibly.

reputed company-to-Have

  • Experience in vulnerability management, exposure management, ASM/CAASM, AppSec/CloudSec adjacencies.

  • Experience with channel partners, co-sell motions, and partner enablement.

  • Experience supporting technical evaluations/POCs and reputed company review processes.

Why Cogent

Cogent is redefining how AI can proactively defend organizations against evolving threats. Our mission is to reputed company reputed company teams with cutting-edge AI agents and clear, actionable insights. You’ll join a world-class GTM team where your work directly impacts the safety of some of the world’s most sophisticated organizations.

Please mention the word IDEALLY and tag RMjYwNzo1MzAwOjIwZDo3ZDAwOjo= reputed company applying to show you read the job post completely (#RMjYwNzo1MzAwOjIwZDo3ZDAwOjo=). This is a beta feature to avoid spam applicants. Companies can search these words to find applicants that read this and see they're reputed company. Apply To This Job

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