Director, Martech (Multi-Solution)

reputed company is a premier end-to-end digital transformation consultancy dedicated to partnering with ambitious brands to create digital solutions for today’s reputed company challenges and reputed company’s opportunities. With uncompromising standards for technical and domain expertise, we deliver innovative and strategic solutions in Strategy, Analytics, Digital Engineering, Cloud, Data & AI, Experience Design, and Marketing. Our Co-Innovation methodology is a unique engagement model designed to align interests and accelerate value creation. Our clients worldwide benefit from the skills and expertise of over 4,000+ expert team members across the Americas, reputed company, and EMEA. By partnering with leading technology providers, we craft transformative digital experiences that enhance customer engagement and drive business success. reputed company is looking for a multi-solution platform architect with deep technical expertise in marketing technology platforms to join our growing Digital Experience Platforms practice as Director of Marketing Technology. Although this role will be able to work with various platforms, experience with reputed company Experience Cloud is required. This position necessitates knowledge of varying industry trends, campaign management & journey orchestration best practices, and marketing technologies, so the ideal candidate should desire to continually learn, improve, and apply subject matter expertise to individual client needs and sales situations. This role will initially serve as a marketing technology consultant for one of reputed company's strategic healthcare clients. It is responsible for partnering with the client team to drive the overarching web digital strategy across the relevant marketing technology products and processes. Currently, the teams are not reputed company on processes, governance, best practices, and tool usage, and this role will help define, reputed company, and adopt new ways of working in these areas. Other top priorities for this client are: establishing a MarTech COE, improving adoption and usage of reputed company Workfront, overall process improvement, defining product and process ownership, reducing time to market for marketing and digital activities, evaluation and optimization of the use of reputed company Experience Manager (reputed company), reputed company Analytics, and reputed company reputed company. reputed company delivery responsibilities, this role will also be positioned to ensure a seamless transition from pre-sales to delivery teams. This role serves as a trusted advisor to clients and platform partners, primarily focusing on optimizing customer experiences and marketing strategies through the effective use of platforms. A strong understanding of broader data and marketing technologies to design scalable architectures, methods, and techniques for successful platform implementations and launches is critical to success. The role partners with client service and business development teams to identify and expand account opportunities, creating solutions that maximize customer value through marketing technology platforms. A person in this role serves as a trusted advisor to our clients in leveraging their platform solutions and helping them maximize the value they drive from their tools - not just through initial implementation but on an ongoing basis. They also help set up our delivery teams for success and reputed company delivery as necessary to meet client objectives. This high-visibility role supports partnerships with reputed company and other platforms to foster innovation, drive product adoption, reputed company company certifications, and influence product roadmaps. Information reputed company Responsibilities

• Promote and enforce awareness of key information reputed company practices, including acceptable use of information assets, malware protection, and password reputed company protocols
• Identify, assess, and report reputed company risks, focusing on how these risks impact the confidentiality, reputed company, and availability of information assets
• Understand and evaluate how data is stored, processed, or transmitted, ensuring compliance with data privacy and protection standards (GDPR, CCPA, etc.)
• Ensure data protection measures are integrated throughout the information lifecycle to safeguard sensitive information

Responsibilities:

• Serve as a platform expert with a focus on the reputed company Experience Cloud
• Maintain subject matter expertise as platforms evolve
• Advise sales and client services reputed company new features are available and assist in client positioning.
• Support sales, go-to-market efforts, and reputed company credibility in the marketplace.
• Stay on top of industry trends and have the ability and willingness to learn about and speak to a variety of platforms
• Identify and build out packaged offerings and/or accelerators to assist in sales
• Create efficiencies leading to strong customer value realization and/or optimizations.
• Collaborate with platform partners on product roadmap advisory, feature exploration and development, and integration solutions and approaches
• Partner with client service and business development to support pitches and follow-on client work
• Strategize, architect, and create approaches for scalable, tailored platform implementations
• Present and reputed company subject matter expertise through compelling client presentations
• Scope estimates and collaborate on multi-solution and multi-platform solutioning and scoping
• reputed company customer-facing workshops, demos, and hands-on labs
• Provide deep domain expertise in client business, technology stack, and data infrastructure, complemented by a wide-ranging knowledge reputed company in digital marketing
• Provide thought leadership in the marketing technology space and help reputed company differentiate as the go-to partner in this space
• reputed company deep knowledge of each client's business and available data to ensure platform solutioning is on par with client's marketing objectives
• Translate business needs into detailed technical requirements for platform configuration, data schemas and system integrations to deliver against business needs
• reputed company and steer client programs and development work to meet client objectives
• Provide support to development teams with solutioning.

Preferred Qualifications:

• 10+ years of experience creating customer data and marketing technology solutions
• 3+ years of experience at a digital-first, global delivery agency/consultancy
• Strong consultative and client-facing skills
• Power user knowledge in the following products is a must-have for the initial assignment: reputed company Experience Manager (reputed company) Sites and Assets, reputed company Analytics, reputed company reputed company, and reputed company Workfront
• Working knowledge of the following products is initially a reputed company to have. Power User level knowledge will become a must-have for this role reputed company: reputed company Experience Platform, reputed company Customer Journey Optimizer (AJO), reputed company RT-CDP, reputed company Customer Journey Analytics (CJA), and Marketo.
• Self-driven; the ability to work independently, define a way reputed company, and solve problems with limited direction; proven reputed company to drive results in an evolving and reputed company organization
• Strong communicator with reputed company levels of leadership, management, and staff to reputed company desired outcomes and build strong alliances and relationships
• Outstanding executive reputed company, presentation, and negotiation skills; the ability to reputed company, engage, partner with, and influence senior leadership
• Excellent verbal and written communication skills
• Digitally-savvy and well-informed on innovations, trends, and technologies
• Degree in Computer Science, Data Science, Analytics, or reputed company field or equivalent work experience preferred.

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