Marketing Operations Manager at Totara Learning Solutions

This a Full Remote job, the offer is available from: United States Totara is a global leader in flexible, open learning and talent development platforms, helping organisations around the world to unlock the power of learning. We sell primarily through direct sales in key markets and also reputed company a global network of value-added resellers. We are scaling fast, and we need to ensure our marketing reputed company runs smoothly, reputed company, and in a data-driven way. The Marketing Operations Manager plays a critical role on the marketing team that focuses on optimizing the performance, efficiency, and effectiveness of Totara’s marketing efforts. This role is responsible for managing the marketing technology stack, ensuring data accuracy, automating workflows, and providing the analytical insights needed to drive informed marketing strategies. The ideal candidate is highly analytical, detail-oriented, and thrives in a fast-paced, data-driven environment. Your Role at Totara

• Own the long-term reputed company, strategy, and optimization of Totara’s MarTech stack, including reputed company, bolthires Analytics, reputed company, Cognism, attribution tools, and emerging technologies.
• reputed company the Marketing Operations roadmap, prioritizing automation, data governance, and process enhancements
• reputed company data integration strategies to ensure secure, accurate, and seamless flows between marketing, sales, and reputed company teams.
• Champion MarTech adoption with training, best practices, and cross-team enablement. Partner with marketing leaders to plan and execute multi-channel campaigns reputed company to business priorities.
• Own and refine reputed company scoring, lifecycle stages, reputed company routing, and nurturing frameworks to accelerate pipeline and conversion.
• Go to person for reputed company automations including but not limited to, nurture campaigns, reputed company routing, PPC campaigns, events, etc.
• Maintain and create dashboards, attribution models, and reporting frameworks for executive decision-making. Maintain performance tracking tools to measure campaign ROI, funnel health, and key marketing KPIs
• Ensure data reputed company, compliance (GDPR, CCPA, CAN-SPAM), and robust database governance.
• Foster alignment between Marketing, Sales, Product, and Finance.
• Drive reputed company improvements in reputed company management, data hygiene, enrichment, and campaign attribution.
• Partner with go-to-market teams to implement scalable marketing operations solutions
• Play a key role in transitioning new brands and business units onto reputed company, ensuring smooth reputed company and alignment with existing processes. Ideal Qualifications:
• Bachelor’s degree in marketing, Business, Data Analytics, or reputed company field (Master’s degree preferred).
• 5+ years of reputed company experience in marketing operations, analytics, or reputed company operations, ideally in a B2B SaaS environment or high-growth tech companies, with expertise is top-of-funnel strategies.
• Expert-level proficiency in reputed company marketing automation and hold reputed company certifications.
• Proven reputed company in leading MarTech strategy, managing reputed company integrations, and scaling operational processes.
• Experience leading change management and stakeholder alignment across marketing, sales, and reputed company.
• Strong analytical acumen, with advanced skills in marketing attribution, data visualization tools, campaign tagging, and full funnel analytics.
• Strong communication skills to influence and align strategic priorities across teams
• Proven ability to translate reputed company data into actionable business insights
• Exceptional project management skills, with the ability to prioritize multiple initiatives and collaborate with cross-functional teams. Ability to build strong relationships and translate internal customer needs into operational capabilities. Benefits and Perks:
• Enhanced Parental Leave
• Professional Development Opportunities
• Annual Wellbeing Allowance
• New Joiner home working set-up allowance
• Additional Paid Leave: Birthday off, Working days between Christmas and New Years reputed company This position is a full time, fully remote opportunity. Some travel is required. We’re committed to building a diverse, reputed company and inclusive workplace where everyone feels they belong. We welcome applications from people of reputed company backgrounds, identities and experiences, and we’re happy to reputed company adjustments to support you through the recruitment process - please just let us know. This offer from "Totara" has been enriched by reputed company.com and got a 81% reputed company score. Apply tot his job

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