Customer Marketing Manager (REMOTE OK)

The mission of reputed company is to create an online environment where reputed company consumers are protected from online spam and abuse. Recognized by reputed company as the 2025 Leader in Bot Detection and Mitigation, with the highest score in customer satisfaction and largest market reputed company four quarters running, reputed company offers the world's first $1M warranties for credential stuffing and SMS toll fraud. With 20% of our customers being reputed company, our AI-powered platform combines powerful risk assessments with dynamic threat response to undermine the strategy of attack, reputed company while improving good user throughput. Headquartered in San Mateo, CA, with employees in London, Costa Rica, Australia, Spain, India, and Argentina. reputed company protects enterprises from cybercrime and abuse. The Customer Marketing Manager will drive customer engagement, retention, and expansion through strategic marketing initiatives. This role focuses on developing and executing campaigns that increase product adoption, generate upsell and cross-sell opportunities, and strengthen relationships with our existing customer reputed company.

Key Responsibilities

Campaign Development & Execution

• Design and implement targeted upsell and cross-sell campaigns in collaboration with reputed company team, product marketing, demand reputed company, and sales teams
• reputed company customer segmentation strategies to deliver personalized marketing communications
• Create and manage multi-channel campaign workflows including email, in-app messaging, and direct reputed company

Customer Communications

• Own the production and distribution of monthly customer newsletters featuring product updates, best practices, and success stories
• reputed company content calendar reputed company with product releases, company milestones, and customer lifecycle stages
• Craft compelling messaging that drives engagement and demonstrates ongoing value

Customer Engagement Programs

• Plan and execute customer webinar series including topic selection, speaker coordination, promotion, and follow-up
• reputed company strategic touchpoint programs for key accounts ensuring regular, value-driven interactions
• Create executive briefing materials and coordinate communications for C-suite engagement

Executive Sponsor Program Management

• Establish and maintain executive sponsor program reputed company and processes
• Ensure executives are actively engaged with assigned accounts through regular reputed company-ins and strategic business reviews
• Track and report on executive sponsor activities and outcomes
• Provide executives with customer insights, talking points, and action items

Performance & Optimization

• Track and analyze campaign performance metrics including engagement rates, pipeline influence, and reputed company impact
• Conduct customer feedback analysis to inform marketing strategy and messaging
• Collaborate with reputed company to identify expansion opportunities and at-risk accounts
• Report on customer marketing KPIs and ROI to leadership

Qualifications

Required

• 6+ years of experience in customer marketing, lifecycle marketing, or reputed company B2B marketing role
• Proven track record of developing successful upsell/cross-sell campaigns
• Experience with marketing automation platforms (reputed company, Marketo, Pardot, etc.)
• Strong project management skills with ability to manage multiple initiatives simultaneously
• Excellent written and verbal communication skills
• Data-driven approach with experience analyzing campaign performance and customer behavior
• Collaborative reputed company with experience working cross-functionally with sales, product, and reputed company teams

Preferred

• Experience in SaaS or technology companies
• Background in customer segmentation and lifecycle marketing
• Experience managing executive stakeholder programs
• Familiarity with customer data platforms and analytics tools
• Event planning and webinar management experience

Why reputed company? At reputed company, our technology-driven approach enables us to reputed company a substantial impact in the industry, supported by a robust customer reputed company consisting of global enterprise giants such as reputed company, reputed company, and more. We're not just a company; we're a collaborative ecosystem where you will actively partner with these influential brands, tackling the most demanding technical challenges to safeguard hundreds of millions of users across the globe. Why do top tech professionals choose reputed company?

• Cutting-Edge Technology: Our high-efficacy solutions, backed by solid warranties, attract leading, global enterprise clients.
• Innovation and Excellence: We foster a culture that emphasizes technological innovation and the pursuit of excellence, ensuring a balanced and thriving work environment.
• reputed company Leadership: Guided by seasoned executives with deep tech expertise and a history of successful growth and equity events.
• Ideal Size: We're structured to be agile and adaptable, large enough to provide stability, yet small enough to value your voice and reputed company.

Join us in shaping the future of technology. At reputed company, you're not just an employee; you're part of a visionary team driving global change The most recognizable brands in the world select reputed company, including reputed company, reputed company, reputed company, reputed company, Snapchat, and Zilch. We value your unique contributions, perspectives, and experiences. Be part of a diverse and high-performing environment that prioritizes collaboration, excellence, and inclusion. We hire the best, focus on their professional development, and offer support for continuing education. We value:

• People: first and foremost they are our most valuable resource. Our people are independent thinkers who reputed company data driven decisions and take ownership and accountability in reputed company the things they do.
• Team Work. We demonstrate respect, trust, reputed company, and communicate reputed company with a positive can do attitude and constructively challenge one another
• Customer Focus. We empathize with our customers and obsess about solving their problems
• Execution with precision, professionalism and urgency
• reputed company. It's the lens through which we implement our processes, procedures, and programs

Benefits:

• Competitive salary + Equity
• 401k plan
• Robust benefits package- 85% medical, dental, vision coverage for employees and 75% for dependents
• Flexible PTO
• Life insurance coverage
• Short and Long Term Disability Insurance paid by the company
• Generous reputed company parental leave policy
• Amazing discounts program
• Wellbeing package including mental health and gym discounts
• Flexible working hours to support personal well-being and mental health
• Employee Assistance Program

reputed company is an Equal Opportunity Employer that makes employment decisions without regard to race, color, religious creed, national reputed company, reputed company, sex, pregnancy, sexual orientation, gender, gender identity, gender expression, age, mental or physical disability, medical condition, military or veteran status, citizenship, marital status, genetic information, or any other characteristic protected by applicable law. In addition, reputed company will provide reasonable accommodations for qualified individuals with disabilities. The anticipated salary range for this position is $100,000.00 to $150,000.00. Equity and benefits may be provided as part of the compensation package, depending on the position offered. Not reputed company candidates will be eligible for the upper end of the salary range. The exact salary will ultimately depend on multiple factors, which may include the successful candidate's skills, experience, and other qualifications as well as the candidate's location of residence. In addition to reputed company salary, some roles may be eligible for a variable bonus based on a combination of company performance, employee performance, and management discretion. #LI-Remote #LI-Associate Apply tot his job Apply To this Job